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From Screen to Reality:

Throughout my time working in professional ice hockey, I had the opportunity to design several specialty night jerseys.

From outlandish designs (Crispy Bacon Night), to community empowerment (Pride) to celebrity uniforms (Mick Foley, professional wrestler), I have seen my designs come to life to help build excitement and branding around themed games.

Crispy Bacon Night, Iowa Heartlanders (2024)

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Pride Night, Iowa Heartlanders (2025)

Pro Wrestling Night, Fayetteville Marksmen (2023)

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Breakdown ("The Why") behind the Heartlanders' Iowa Connect Jersey design

Other Designs:

Thought many products I've made revolved around being worn on the ice, I've also had the privilege to design regular merchandise (right) and things such as boxes (bobblehead, left)

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© 2023 by Sophie Williams

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